Read Game Over, Press Start to Continue: How Nintendo Conquered the World by David Sheff Andy Eddy Online


The riveting story of Nintendo's conquest of the interactive entertainment industry offering true tales filled with cocky arrogance, confidence and international intrigue that rival any novel. Whether it is recounting the struggles over the game"Tetris," offering blow-by-blow narrative of Nintendo's bitter legal warfare or its see-saw competition with other companies for mThe riveting story of Nintendo's conquest of the interactive entertainment industry offering true tales filled with cocky arrogance, confidence and international intrigue that rival any novel. Whether it is recounting the struggles over the game"Tetris," offering blow-by-blow narrative of Nintendo's bitter legal warfare or its see-saw competition with other companies for market leadership, Game Over is a masterful piece of business journalism and technical reportage-a book both cautionary and hugely entertaining....

Title : Game Over, Press Start to Continue: How Nintendo Conquered the World
Author :
Rating :
ISBN : 9780966961706
Format Type : Paperback
Number of Pages : 494 Pages
Status : Available For Download
Last checked : 21 Minutes ago!

Game Over, Press Start to Continue: How Nintendo Conquered the World Reviews

  • Daniel Guzman
    2019-02-06 17:16

    Buscaba la historia de Nintendo y este fue el mejor libro que encontré. Por un lado, me hizo falta explorar el lado creativo, que en parte era lo que buscaba. Nintendo está lleno de historias locas como la creación de Mario Bros 2, o la concesión de los derechos y producción de la película de Mario Bros, pero poco de esto aparece en Game Over. En cambio, me llevé una gran sorpresa leyendo sobre la perspectiva de negocios de esta empresa. Desde que nace hace cien años siendo una productora de cartas para jugar hasta la creación del N64. Highlights de este libro son la pelea contra Universal por los derechos del nombre de Donkey Kong, toda la guerra sucia con Atari, y el último cuarto del libro, casi enteramente dedicado a hablar sobre la creación de Tetris en la Unión Soviética y la pelea entre tres empresas por los derechos. Esto último fue tal vez lo que más me gustó, tensionante, escrito como si fuera un relato de la guerra fría con espionaje, mentiras y venganza.

  • Matt Hartzell
    2019-02-12 13:54

    This exhaustively researched history of Nintendo was a highly interesting read. In some ways, it was painful. As a kid who grew up with a deep love of Nintendo, it was a little disheartening to learn about some of the tactics they employed in their rise to complete dominance of the video game and toy consumer markets. As a child, I had no concept of Nintendo's business practices, which were at times extremely heavy-handed, aggressive and borderline-illegal. Looking at this period of time in retrospect was fascinating. I've dinged this book down to four stars because some of the language used by David Sheff is highly dated. I did not read the updated edition of the book, so I cannot speak to the changes that were made. Also, I just can't let Sheff get away with stating that Super Mario World was a subpar game in comparison to Sonic the Hedgehog on the Genesis. Blasphemy :)There are not many books on the history of the video game industry, and this is one of the best you can buy. It goes into great detail on Nintendo's origin as a playing card manufacturer, their incredibly humble beginnings in America, the brilliant strategies they employed to infiltrate a difficult market, and their continued success against all odds. The detailed account of bringing Tetris to global audiences was particularly interesting, and gave some insight into the business dealings of Cold War era Russia as it attempted to interact more broadly with the global market.Highly recommended for either history buffs or gamers, and a special thanks for my in-laws for the gift.

  • Trevor Hubbard
    2019-01-25 12:51

    "Game Over" is a great book. David Sheff presents the story of how Nintendo, a 19th century trading card company, grew to be what it is today (well, not today, really - the early 1990's, when Sheff was writing the book). Sheff makes the story interesting and tense, diving deep into personal accounts of major events in the Nintendo timeline. The way he wrote about Nintendo absolutely transformed my image of the company - they went from the lackadaisical gaming company that represented childish innocence to one that was concentrated on dominating an industry by any means. My only quarrel with the book is this: Sheff's timeline that he presents is pretty confusing. At the beginning of the book, he seemed to present the story in a sort of chronological order, but as the book progressed I started losing track of when a lot of important things were happening. That being said, I still love the book, and will definitely recommend it to those looking for a good read. Even though it's about the video gaming industry, I believe that someone with absolutely no interest in that field could pick it up and enjoy it.

  • Patrick Lum
    2019-01-29 19:16

    With Hiroshi Yamauchi's death late last month I figured it was an opportune time to re-read probably the most comprehensively researched and vivid account of Nintendo's rise to then-dominance both in Japan and in the USA. Unfortunately, Game Over suffers somewhat because it is only really half of the picture of what Nintendo is now - it is a book that ends (initially) in the late 90s, and thus has nothing to say on the state of Nintendo, of consumer expectations and of modern technology. Much of it seems laughably quaint - the brave new world of multimedia, for instance, or dreams of a revolutionary 'world-wide network' that could be used for 'stock trading, ordering food, or watching videos' - all, back in those days, under Nintendo's thumb and piped into houses via the Famicom. And yet a lot of it is still a thrilling and fascinating look into the cut-throat world of what is ultimately a business enterprise, tempered with a reverence for the art of video game creation that characters like Shigeru Miyamoto and Alexey Pajitnov embody.

  • Chris Salzman
    2019-02-05 13:56

    It's been a while since I've read this one, but it's stuck with me. It's a deep look at the early years of Nintendo's involvement in videogames. I'm continually amazed that people who seem to dislike fun things and love things like board meetings, suits and budgets (here's looking at you Hollywood fat-cats) work so hard to make entertainment businesses profitable. Anyway, good read if you're at all interested in the history of Nintendo.

  • Asher Riley
    2019-01-17 16:07

    There are a few moments here and there that are a bit dry, but, ironically, even those areas of this book are still enjoyable. Overall, "Game Over" is a highly informative, enjoyable, often humorous and inspiring read. Anyone who wants to know all they can about the origins, rise, hardships and early days of Nintendo should absolutely read this book.

  • Corey Pieper
    2019-02-01 17:12

    A few high spots here and there, but mostly because of nostalgic notes and a few curiosities as to how Nintendo did business. Probably the most enjoyable parts were about the creator of Tetris, Alexey Pajitnov.

  • Bruce Wong
    2019-01-30 16:19

    Ever want to know far too much about Nintendo and the early days of the video game industry AND the Japanese way of business? Well this book is for you!

  • terpkristin
    2019-01-17 16:56

    Interesting book, though that it was easy to pick up and put down was its greatest weakness and strength. Some parts were fascinating, others less so. More later when I'm not on my iPad, maybe.

  • Logan
    2019-02-14 19:14

    For anyone interested in the history of video games, of Nintendo in particular, this is an absolutely fantastic book, and fun to read too.

  • Todd
    2019-01-24 12:02

    Read the first edition of this book, not the one pictured.

  • Samantha Styles
    2019-02-15 11:09

    It varied from interesting to boring.

  • A.N. Mignan
    2019-02-13 17:56

    A comprehensive history of Nintendo, the company, its masterminds, visionaries, and other businessmen. We do learn a lot, of course, about Nintendo but also about the rest of the video game industry of the 1980s (and early 1990s), including famous companies like Atari and Sega. Especially interesting, at least to me: Nintendo coming up with Game & Watch (the precursor to the Game Boy) following the electronic calculator boom, the infamous video game crash of 1983 seeing the end of Atari and the rise of Nintendo a few years later, the Tetris international thriller involving the USSR, USA and Japan, Nintendo’s failure to create an early computer network in the early 1990s! By the end of this story, we hear about 3DO, Sony’s “upcoming” PS-X and the return of Atari with the Jaguar. We all know what happened next.Reading about the Nintendo sega, euh saga (yes I dared), will be of interest to the video game player, technology historian, other tech enthusiast, or simply anyone nostalgic for the 1980s.One minor issue though, the text is too long at times with descriptions of all the intricacies of deals & lawsuits (reason why it must be also of interest to business folks)

  • Ramon
    2019-01-19 18:21

    Pretty detailed overview of the story of Nintendo. A little bit dated as I think it was published in '92, but that's to be expected. It's also not a pro-Nintendo book; it does address what people would call underhanded tactics and monopolistic behavior. The latter section of the book about wrangling for the rights to Tetris could be turned into a legal thriller of sorts; it was surprisingly exciting. The arc is basically a "little train that could" story where the train ultimately then becomes Goliath. Sorry to mix metaphors there. Still, fascinating stuff. Very interesting to see the thinking that went behind and was responsible for the rise of such an important brand to my generation.

  • Kalle Wallin
    2019-01-28 18:56

    This is a nicely researched and well written book, with character portraits, insights into how things were at the time and some looks at Japanese cultural phenomena and corporate methods that affected the outcome of the video game business of the eighties. I highly recommend it, even though it is a bit dated now (it stops around the time of the N64 if I remember correctly).

  • Jeroen Nijs
    2019-02-16 15:18

    This is mainly a book about the early history of Nintendo of America, until about 1992. There is some mention of Nintendo in Japan, and the last chapter has a few paragraphs about Europe, but the meat is about the US. Also, in the edition I read, there is an afterword that was written in 1994.If you can live with that limited scope, it is a highly interesting book. If you are interested in the history of video games, you should definitely read it.One minor annoyance is the fact that the timeline is restarted several times during the book, which can be confusing, especially in the beginning. But do not let that deter you.

  • Latique
    2019-02-05 15:01

    Even though it is a tiny little book with an intriguing title, I still didn't expect very much from Game Over: Nintendo's Battle to Dominate Video Games (British title). Oh ho ho, I was so wrong. Just a little background here so people might understand why it is I enjoyed this book so much: I've been playing video games since I was 5 years old and my brother bought a SNES; I've played video games on various platforms, but have always kept up-to-date with Nintendo's latest (my current video game collections are on SNES, N64, Gamecube, Wii, Xbox360, PS3, and the DS Lite); and from ages 17-23 I worked for a video game retail store and learned even more than I already knew about the video game industry. That all being said, I had a blast reading about the beginnings of Nintendo and how they had to battle other early video game consoles and try to convince people that this type of entertainment would be a BIG HIT with children and eventually adults. The amount of hardships and corporate challenges that Nintendo went against in the '80s and '90s are staggering when current readers think about how saturated we have become to the idea (and expectations) of video games and their consoles in our retail stores. Full of easy-to-follow descriptions of all the key players in the history of Nintendo and witty one-liners, the book is fascinating in how easily it is digested. I was saddened when the last page had gone by and the book had only taken me through '92 with Nintendo - I would've very much liked to read David Sheff's descriptions of the video game market as it continued to expand in the later '90s and even the 2000s.Recommended for all ages (if they're young and they want to read about the corporate business side of video games - good for them!) and especially for those interested in the history/getting-started/challenges of the video game industry, the beginnings of Nintendo, and how video games and their businesses spread around the world.

  • Matthew Ciarvella
    2019-02-02 14:53

    For the series video game history enthusiast, but that's not a bad thing. "Game Over" goes seriously "inside baseball" and talks about the business of Nintendo and the story around that business. As a kid who grew up on Nintendo before jumping over to the Xbox in my teen years, this book dissolved my illusions about who Nintendo was during the 80s and 90s. Nevertheless, it was fascinating to see what was going on behind the scenes during the time when all I could think about was the next Mario or Donkey Kong game. So much litigation!The focus here is almost exclusively on Nintendo, which is something that distinguishes it from most other game history accounts which tend to cover the majority of companies from this time period. We do get some information on Atari, Tengen, EA, and others, but always in the context of how they relate to Nintendo.If you're a student of video game history, I'd consider this one required reading. It's surprisingly dense for what appears to be a trim little book (almost 500 pages!) but you'll learn all you ever wanted to know about Nintendo, and then a bit more.

  • Scott
    2019-02-09 13:04

    Maybe 4 stars.... it was a good read, and interesting peek back 20 years ago when this was written. Learning about the origins of Nintendo, and the formation of NOA (Nintendo of America), was particularly fascinating, as were the bits about some of the start developers and companies. It also covered a bit more about the Atari era than I expected, which was a nice surprise. All in all, I do recommend this book if you have any interest or tie to the video game industry, just keep in mind when it was published: 1993.Funny thing is I bought the book right after it was released. I found the receipt for it still in the book, from when I bought it at Elliot Bay Bookstore, on a trip to Seattle. Ironically, I was working for Sega at the time. Even more ironically, I didn't read it until 20 years later.

  • Clyde Kim
    2019-01-25 14:13

    The History of NintendoThis title is a nice overview on the business side of how Nintendo went from a simple toy company to one of the video game giants in the world. Although I was looking for something that explored the background of the designers of these iconic games (which is briefly explored), the story of how NOA was built, the law suits and the marketing strategies were interesting dramas that would probably make a great TV show some day. If you've ever wondered how one of your favorite childhood past times continued to be one of your current favorite past times, check out this read. If you're interested business strategy, also take a look. If you're one of those people who think video games are for kids, or too violent, then quit reading this review on your handheld device/ smart phone.....and read this book anyway.

  • Sicofonia
    2019-01-17 15:14

    This is about the process that took Nintendo from being a humble deck cards maker to a multi-million dollar corporation that is nowadays. The book itself covers the history of Nintendo from the very beginning until 1993. In certain chapters I had the feeling there was too much 'gossip-telling', and it is a recurrent issue in the book, I suppose it's just for the sake of filling pages.It is also a pity it was written way back in the day, because it misses a lot about the N64 period.Other than that, I think it is the archetypal business book, where the chairman gets praised for his cunning business instinct and hard labour.Nonetheless, I thoroughly enjoyed the book as it describes the history of Nintendo in a enjoyable and readable manner.

  • Aaron Giddings
    2019-02-04 11:08

    Good, but dated. This is a great history, primarily of the 1980s and early 90s rise of Nintendo, in the video game industry. However, it suffers from being somewhat dated at this point. Many of the rosy mid-90s predictions seem laughably wrong now, and in addition, the book suffers from some editing problems, with the author repeating information in various chapters and skipping around the timeline for seemingly no good reason.Still, if you're interested in Nintendo history, or want to get a really good understanding for how one company essentially saved console gaming after the Atari crash, this is still an excellent book.

  • John Dagen
    2019-02-14 13:03

    Early history of Nintendo's move into video games (after being a playing card company) and their period of dominance from the 80s to early 90s. Some great history and stories but I really wish it had focused more on the Sega rivalry instead of just briefly summarizing it towards the end.Some parts haven't aged well with today's hindsight. Particularly bad is how much attention it pays to the "CD-ROM and multimedia will usher in a golden age of edutainment and knowledge" hype. It's maybe not fair for me to judge that because that *is* what so many people were convinced of at the time it was written, but it really does seem kind of ridiculous now.

  • Sarah Daigen
    2019-01-25 12:03

    "Game Over" is a fun and accessible read. Part video game history, part marketing and business/economics book, but always put in Layman's terms with an eye towards establishing the characters involved in Nintendo's rise (and there ARE some characters), it's an interesting read. I gobbled it up in about two weeks, with a pause in between to finish another book. For fans of Mario, or fans of business 101 - or even just a lay reader fascinated by cultural phenomena - I recommend this book highly. It might not be 110% fun all the time (there are some numbers etc. in there - not my favourite lol), but mostly so, and either way it's always interesting and accessible.

  • Mark
    2019-02-12 15:59

    I willing to bet you don’t love Nintendo as much as I do. My formative years, like many people my age, were spent in front of a TV hooked up to the NES. Tracing Nintendo from their humble beginnings as a playing card company through their rise and total dominance of the home console market in the early 90’s until the launch of the Nintendo 64. Not so much a book strictly about video games but more a book about what it takes for a corporation to succeed, Hint: you’d better have a really good lawyer(s). This is a highly readable history that I’ve made way through more than once. Gosh I love Nintendo.

  • Joao Alqueres
    2019-01-31 16:19

    This is a seminal and definitive work, thoroughly researched and carefully put together in a chronological way. It is the go-to source to get a deep understanding from Nintendo origins to its transition to Nintendo64 (circa 95). The text is full of interesting and funny stories that are not available anywhere else. It is clear to me that the author put a great effort in collecting this information. The only downside is the lack of visual aids so you better open Youtube and google Images to have a visual complement of the story which I think is indispensable.

  • Michael
    2019-02-08 18:09

    I think all video-game histories are doomed to disappoint me... perhaps nothing matches the feeling of living those days. Written in 1993 (before the rise of the Playstation and the Xbox), this book goes into detail about some unknown-to-me inner workings at Nintendo, especially concerning the Game Boy and the way the corporation dealt with its licensees. Overall, the business side of Nintendo doesn't interest me; I wanted more about game development history. Sadly, the book was somewhat weak on that end.

  • Harper
    2019-01-26 11:16

    Even forgiving the issues with the book that hindsight causes I didn't like it like I thought I would. It's very awkwardly written at times, so the story fails to engage. Still it is chock full of interesting information and quotes about early Nintendo and the writer does understand that the multimedia Internet home device is the future of entertainment which makes the last quarter of the book prescient (even if he buys the industry's line that this was just around the corner... in 1992.)

  • ҞΞℓβϓ
    2019-02-16 12:17

    For anyone who is a fan of early video games and is interested in the history of how the industry began, this is a must read. Not only is this book highly informative, it is written in a way that captures and keeps your attention. It was a refreshing blast from the past. So much so that I had to hop online and order some of the games I used to play as a kid. I would love to see a follow up version as this book ends around the N64 era.

  • Jørn Inge Frostad
    2019-01-16 14:12

    An interesting read, at times, though in my opinion, it is marred somewhat by its strange style of prose and unnecessarily detailed characterisation. The sheer knowledge and journalistic labour seemingly invested in the text is not to be underestimated, however, and if one is looking for a detailed account of the «second wave» of video game mania, no further look is needed (although I'm sure the bibliography on the subject is getting meatier by the minute).